Posts Tagged ‘Tablets’

One thing I have noticed during the last few months is how Apple continues to invest in releasing new iPad models during different times of the year and that come with different titles. The company is also making these iPads different in terms of price, size or form factor, and hardware specs.

 

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This in turn may be good and bad for consumers. By having choices, they can really find out what they want and need for their needs at different price points. However, this also means they have to invest their time into research and in the end may purchase the iPad that wasn’t meant for them or that they could have gotten a better deal on if they really knew the market.

An example of this was Apple’s recent push with the now outdated iPad 2 hardware and the original iPad Mini hardware. In terms of refurbished products, they are still both sold at similar price points ($248 for iPad iMini vs $279 for iPad 2) and Apple continues to keep the iPad 2 as the refurbished model to get rather than put an iPad 3 or The New iPad in there as the cheaper product with the full screen. 

This confuses consumers who are on a budget because they would be smart to not listen to Apple’s marketing and purchase the iPad 2 at this price since it is the full sized iPad with the same hardware specs as the Mini. The Mini is simply the newer product that hit the shelves, but in reality both of these iPads have similar hardware specs within them.

This goes back to the question: are there too many choices and price points right now on the market available to consumers within the iPad lineup? I think the answer is yes. Even when we do not take the refurbished models into consideration, the main iPad lineup still includes the Mini as an option along with the Mini with Retina, iPad Air and the cheaper and a bit older iPad with Retina display (iPad 4).

At least it is the iPad 4 now that is being sold cheaper than the other models new, because until recently this was still the now much-outdated iPad 4 that Apple had in this bracket. 

On the main website (when not clicking on compare models) it is a bit less confusing with the latest Mini and iPad Air being displayed side by side. This was a smart move by Apple. It tells consumers to get the product they want depending on size they want or need and price. However, the market is a lot more confusing than this when venturing further into Apple’s website and really figuring out what you as the consumer want and need.

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Basically, Apple may be biting themselves a bit in the foot by not offering a shoppers guide of sorts on their website that guides consumers into choosing the right tablet for them. There is still and expectancy of knowledge or research on the market involved and this gets even more confusing for consumers shopping for rival Android tablets as a potential replacement for the iPad. 

 

 

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[Update] This is a recent rewrite of the April update. I no longer work for AppAdvice and Tablets.com has been turned into an eCommerce site. So below is the current update:

Lately, I have also been learning and expanding my skill base into graphical design (with Photoshop and ArtStudio so far) and video editing (Final Cut). I am willing to take freelance clients in these endeavors as well as writing. I am a journalist first and foremost with a BA degree, so that is where my specialty still lies. I have experience covering events, adding my own multimedia, and now even graphical design and video editing to the mix. I hope a big publication or blog notices me one of these days as journalists need too.

One of the things that got me interested in digital art is my nature is that of an artist. I also think writing is both informing the reader and it is an art all onto itself. The advantage of being able to use Photoshop or digital image-editing well for Web writing, is you can spice up blogs and blog postings with good use of imagery.

I am now looking to expand to higher-paid writing jobs and take on freelance assignments in graphic design, press release-writing and video editing.

Thank you, Mike

It appears that News Corporation and Apple are really trying to make The Daily a total success and delayed the publication to figure out how to make it most successful.

Magazines not long ago saw a drop in readership on the iPad and the news must have been discouraging to Apple. This is the reason for the delay I think as Apple wants to make The Daily as successful as any print newspaper has been and possibly revolutionaize news. Rupert Murdoch probably wants the same thing to happen as does Steve Jobbs.

Apple might see the future of newspapers not on newsstands but on electronic devices such as the iPads and other tablets. Can this be the true savior of the journalism industry and “print” media? Could we, as journalists, be working from our homes and actually making big bucks while reporting, writing, and taking images-videos of news and features?

Yes, many of us are already doing this, but I mean with nice profits added on and the professions shifting this way from newsrooms. I think a journalism degree and good writing should account for something. Combined with being Web savvy, being able to edit videos, blog and add Images — we should be compensated for our work — even though we love it and would do it anyway.

I myself hope to write for some big publications or at least be compensated for my writing and would love to see online magazines and newspapers, even ones exclusive to tablets, a huge success.

Publishing eBooks on the App Store, writing for online media outlets and newspapers as well as blogging are perfect examples of citizen journalism, new media and traditional good reporting converging. Now with the iPad and the tablet revolution, lets hope the success and reinvention of journalism will finally happen. Despite common perception, I think it’s a great time to get into the field.